About Us
The FOF Story
The Force of will: The three men behind the Faces of Force brand saw a need and were determined to meet it. It started with a conversation on a weekend afternoon at a family barbeque about children’s adolescent skin & hair care challenges, the harshness of conventional products designed for Black skin and hair, and the lack of effective natural alternative solutions. So we put our heads together along with an expert in natural product formulation and created a line of high-performing, naturally derived elixirs for healthy skin and groomed hair and beards.
A Force to be reckoned with: We are here to take a stand as advocates for more health-conscious, less toxic, more inclusive personal care brand that promotes equality, civil rights, freedom of speech, property rights, and equal access to goods and services.
The Force of nature: Naturally derived nutrients and antioxidants, – responsibly grown and sourced – preserve resilience, protect against damage by free-radicals and pollutants, and give the confidence to put one’s absolute best face forward.
Faces of Force empowers men with black and brown skin and hair to care for themselves with health-conscious products that harness the forces of nature to support resilience throughout the cycles of life as well as the confidence to put their best faces forward.